Real wellness for busy parents

Privacy Policy

Last Updated: December 2025

1. Information We Collect

We collect various types of information in connection with the services we provide, including:

  • Personal Information: Name, email address, shipping address, billing address, phone number, and similar identifiers.
  • Payment Information: Payment card details, which are processed securely by our third-party payment processor (Stripe). We do not store your full payment card details.
  • Device and Usage Data: IP address, device type, browser type, operating system, referring URLs, interactions with our site, and other analytical information (collected via Google Analytics, Meta Pixel, and similar tools).
  • Cookies and Tracking Technologies: Information collected by cookies, web beacons, and other tracking technologies to personalize your experience and analyze website usage.
  • Information from Third Parties: Data from marketing and analytics partners or social platforms.

2. How We Use Your Information

We use collected data for the following purposes:

  • Order Fulfillment: Processing and delivering your purchases.
  • Customer Service: Responding to inquiries, fulfilling requests, and improving our support.
  • Marketing Communications: Sending you product updates, promotions, or newsletters (with your consent and opt-out options).
  • Analytics and Improvement: Monitoring usage and improving website performance and user experience through analytics and feedback.
  • Legal Compliance: Meeting legal, regulatory, and tax requirements under applicable law (including GDPR, CCPA, and other privacy laws).

3. How We Share Your Information

We may share your information in limited circumstances:

  • Service Providers: Shopify (e-commerce), Klaviyo (email marketing), Stripe (payment processing), and other vendors necessary to provide our services.
  • Analytics Partners: Third-party analytics, marketing, and advertising partners for website analytics and audience measurement.
  • Legal Requirements: If required by law or to protect our rights, property, or safety, and the rights of our users or others.
  • Business Transfers: In connection with a merger, acquisition, or sale of our business assets.
  • With Your Consent: As directed or authorized by you.

4. Cookies and Tracking

Our website uses cookies and similar tracking technologies to:

  • Remember your preferences
  • Keep you logged in
  • Analyze website traffic and usage patterns

Third-Party Cookies: We use third-party cookies for tools like Meta Pixel and Google Analytics. You may manage your cookie preferences or opt out via your browser settings or website banner options.

5. Your Privacy Rights

Depending on your location, you may have rights to:

  • Access your personal data
  • Correct inaccuracies in your data
  • Request deletion of your data
  • Opt out of marketing communications
  • Data portability (receive your data in a usable electronic format)

To exercise your rights, email our privacy contact listed below. We will verify your request and respond within applicable legal timeframes.

6. CCPA Rights (California Residents)

If you are a California resident, you have the following rights under the CCPA:

  • Right to know what personal information is collected, used, disclosed, or sold
  • Right to request deletion of your personal information
  • Right to opt out of sale of your personal information
  • Right to non-discrimination for exercising privacy rights

Requests may be made via email to our privacy team.

7. GDPR Rights (EU/UK Residents)

For users in the EU/UK:

  • We identify the legal basis for processing your data (consent, contractual necessity, legal obligation, legitimate interests)
  • You have the right to access, rectify, erase, restrict processing, object to processing, and data portability
  • You may withdraw consent at any time
  • You have the right to lodge a complaint with a supervisory authority

8. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements.

10. Children's Privacy

Our Services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us:

Privacy Inquiries

Email: support@modernmomwellness.com

12. Policy Updates

We may update this Privacy Policy from time to time. The "Last Updated" date at the top of this page indicates the most recent revision. Continued use of our Services after updates constitutes acceptance of the revised policy.